littleroundman wrote:
How is the average restaurant owner and/or worker going to find a "good" coffee ?? How many "average punters" even know such a thing exists ?? It's all too easy from the "inside" of coffee lovers' forums to believe it's "just' a matter of.................... But, thinking about it objectively, just how much time, effort and difficulty would be faced by a restaurant owner with little or no experience in specialty coffee to introduce it to his/her establishment ? ESPECIALLY when God-knows-what percentage of consumers think that what is served in their local McDonalds/Gloria Jeans/cafe IS "good coffee" Without any numbers to back up my theory, I still wouldn't mind betting more than 95% of consumers have ever experienced anything BUT what those on coffee forums would consider undrinkable.
While I agree with most of what you say, the idea of a fine dining restaurant (I assume we are all taking about places where a dinner for two would not be under $200), is to experience the best of everything. Sure, a lot of people think a Sara Lee apple pie is nice, but if you ordered apple pie at one of these places and got that, it would be insulting. The same goes for coffee. I personally think a place that promotes fine dining and fresh food could get away with charging $8/cup of coffee without anyone batting an eyelid, AS LONG AS IT WAS GOOD. Restaurants charge over twice what you can get a bottle of wine for at a bottle shop, because they have selected it, can advise what food it goes with etc (theoretically). Coffee shouldn't be any different. I'm not asking for a coffee degustation with matching food - just agree with Jeff that they should be celebrating and respecting food across the board. After all, you wouldn't drink Passion Pop with your $55 steak. For me, though, coffee snobbery is simply an extension of my food snobbery, and I'd expect those with a passion for food to progress in the same way, or go work in their local RSL serving $10 roast of the day.